Each organization has a unique way of doing things — and branding is no different. It could be updating a message that no longer reflects your vision. Maybe it’s reimagining your brand identity to inspire new audiences. Or refreshing a website to keep up with the times. DISTINC_ is where it all starts. There are no rules, templates, or shortcuts. It’s about crafting your values-based brand to help you connect with your story, empower you to organize, and inspire you to drive your brand forward.

Keep it simple.

Keep it simple.

 

Cedars-Sinai

The stakes are high, and the potential is real: Scientists at Cedars-Sinai are accelerating discoveries with the power to stop even the deadliest diseases. Researchers at Cedar’s Regenerative Medicine Institute (RMI) can take adult cells from a person’s body back in time to a stem cell state creating any of the 250 types of cells in the human body — key agents in helping the body heal itself. The challenge for DISTINC_ was finding a way to make the complex technical work of the RMI comprehensible and compelling to a general audience. By crafting a campaign that focuses on reducing the gap between dreaming and curing, we gave the subject an emotional anchor that made it instantly relatable to potential donors.

 
Declare the value of your cause.

Declare the value of your cause.

Connect with the world around you.

Connect with the world around you.